ONLINE MARKETING SERVICES

Regardless of what you’re trying to accomplish you’ve got to tell the world about it. – Gary Vaynerchuk

Digital Marketing Self Assessment – Who are you and what do you want to sell?

Ok, let’s start with the obvious. You are great. And you have produced the greatest sneakers. Or bracelets. Or underwear. Or a lemonade. But the thing is, it doesn’t really matter how great you are or how good services you are offering. What matters is – why should we buy it?

First things first – what is it? What is your manifesto? What is the value of your product or your services? “Fake it till you make it” won’t bring any value to anyone. Your customers don’t want to know who you are or why you are so awesome. What they want is real stuff – real answers to real questions and real solutions to real problems. And only as soon as you can offer them that, they are hooked and ready to hear about your awesomeness.

So the very first thing that you should do when starting a campaign online, is to fix the values of your company or personal brand and your deliverables. List them up in a way that you can clearly see the questions and problems to which your creation offers a solution.

Try to bring the most value for the audience. The Internet is no longer a place where no one cares. It’s real people with real lives out there.

Target Audience – To whom do you want to sell “it”?

As soon as you have defined the values of your product, service or your vision in general you should be getting an idea of the actual people who might have questions that you can answer.

Try to outline the kind of people or businesses that are in need of what you have to offer. As the next step, analyze the search intent of your target group and list up the most relevant keywords accordingly.

Use the keywords for the basic SEO of your website and sales funnel and/or for the paid Ads that you have chosen to use in the further stage of your online marketing masterplan.

It doesn’t matter if you are B2B, B2C or a personal brand – the common practice for successful online marketing is to win the attention of your target audience. Find out how to do that in your next step.

Target Audience – To whom do you want to sell it?

As soon as you have defined the values of your product you should be getting an idea of the actual people who might have questions that your product can answer.

Use the keywords for the basic SEO of your site and for the paid Ads that you have chosen to use in the further stage of your online marketing plan.

Multi-Channel Marketing – Where is your Audience?

Attention is the key – before you say how great you or your products are, you need the end person’s attention. Once you have it, the action starts.

So, you need to shout out. But where are they? How do you get people to know what you’re up to? Especially when you have exactly 0 followers, 0 traffic…

Brainstorm about different online marketing channels, do some research and find out who is using which platform for which reasons. Consider your target group during every step on the way.

Doesn’t matter where your business is at the moment, Email list is your number one warm traffic. Keep it active any way you can (or ask us to help you with this). If you have enough money in your marketing budget, use paid ads on Google and Social Media to drive new traffic to your funnel. Hire a Social Media team to manage all of it and keep the customer service on high level.

Listen you guys, we know you can do it yourself too, who cannot? But don’t you have limited time in a day? We strongly recommend hiring professionals and growing your team so that you can focus on leading, growing and scaling your business.

The Most Successful Online Marketing Strategy – Make any Plan and stick with it!

Set clear and honest goals that you want to achieve with your online marketing plan. There are a million ways to do it. Choose one, test it, adjust it if necessary and then stick with it. This is the number one rule in any business, marketing or investing strategy. The plan only works if you stick with it.

Research & Analyze;
Make a Plan;
Stay consistent and work on it.

Find the best way. Don’t just do what is trendy right now. Do what you are good at. Or hire someone for the things you know you need to do, but cannot, because you are lacking either time or skills.

Our advice for the overall mentality in online marketing – help people. Solve problems through free and valuable content. Create and share consistently across platforms. Work on it every day or have someone do it for you. Build trust. Grow for real. Don’t try to cold sell anything.

A Successful Online Marketing Strategy – Make a Plan and stick with it!

Research & Analyze;
Make a Plan;
Stay consistent and work on it.

Online Marketing Services from BluCloud – hire experts for brand exposure

We love online marketing, cause we love connecting people. Discovering brands with great values brings a spark into our eyes. It excites us to connect them with real people who can actually benefit from what the brands have to offer.

We will not help you to just sell your products and services, we will help you to reach the right target audience and customers who will buy, keep on coming back and stay loyal to your brand. That is a big promise. That is a real promise. That is a really big promise. And it takes long term consistent commitment to deliver this. But it’s possible. All you have to do is make a plan and stick with it. That is for real.